Privacy Policy

Your Privacy Matters to Us

At Tearbird, we are committed to safeguarding your privacy and the security of your personal data. Our Privacy and Personal Data Protection Policy (hereinafter the “Privacy Policy”) is designed to provide you with clear, concise, and comprehensive information about how we collect, use, and protect your data. This includes data acquired through various channels such as our website, customer service department, social media, apps, and events. We also explain your rights and options for controlling your personal data and protecting your privacy.

About Us

This Privacy Policy outlines how Tearbird, an Indian business corporation headquartered at G-247 Noida Sec-63, Uttar Pradesh, and its affiliates (referred to as “Tearbird” or “we”) use your personal data as a data processor to enhance your customer experience. You can find the name and address of the local Tearbird processing entity responsible for collecting, storing, processing, and using your personal data on our website and mobile app or when you visit our social media pages.

Types of Data Collected by Tearbird

“Personal data” refers to any information that directly or indirectly identifies you. To provide us with your personal data, you must be over the age of 16. The personal data we collect directly from you may include:

  • Your name and contact information
  • Your areas of interest
  • Your online purchases and service requests
  • Your size and style preferences
  • Pages you visit on Tearbird.com
  • Events you participate in
  • Your interactions with our customer service department

If you apply for a job at Tearbird, we may collect additional information such as your resume and references. Required fields for personal data collection are indicated on our data entry forms, and incomplete fields may result in us being unable to respond to your requests or provide products and services as requested. Optional information helps us understand you better and improve the messages and services we provide.

Channels for Data Collection and Receipt

We collect data through various contact points, including:

  • Website interactions on Tearbird.com
  • Contacts with our customer service department
  • Data provided through forms you fill out
  • Mobile apps you use
  • Participation in Tearbird events
  • Clicking on search engine ads that lead to our website
  • Visits, comments, likes, and other interactions with Tearbird’s social media pages
  • Use of instant messaging apps like WhatsApp to communicate with our sales advisors (please note that sharing data on these platforms may not be confidential)

Purposes for Using Your Data

Depending on the context in which your data are collected, we use your data to:

  • Manage your orders
  • Maintain your profile
  • Organize and manage events you participate in
  • Process job applications
  • Maintain and improve our website and digital apps
  • Enhance our products and services
  • Handle online requests related to Tearbird
  • Personalize content and Tearbird messages (online and offline)

When it comes to job applications, we use your data to manage and track your application. We retain transaction history and sales documents to comply with legal requirements, insurance, and audits. The legal basis for processing your data may be:

  1. Your consent (e.g., for personalized marketing offers or using cookies during online browsing sessions).
  2. Contract execution (e.g., processing and tracking orders, managing access to your customer account).
  3. Legal obligation (e.g., retaining sales invoices).
  4. Our legitimate interests (e.g., improving products and services, preventing fraud, securing our tools, personalizing marketing materials).

Data Retention Period

We retain your personal data only for as long as necessary to fulfill the current objectives, meet your needs, or comply with legal obligations. Your personal data is generally retained for a period reasonably necessary to achieve the purposes mentioned above or as allowed by law.

  • If you are a customer (i.e., you have purchased a Tearbird product), your data may be retained for up to ten years from your initial purchase, renewed with each interaction with Tearbird.
  • If you are a potential customer (i.e., interested in Tearbird but haven’t purchased a product), your data may be retained for five years from the date of collection, renewed with each interaction with Tearbird.
  • If you are a job applicant (i.e., you apply for a position advertised by Tearbird), your data may be retained for two years from the date of your application.

Recipients of Your Data

Your data is intended for Tearbird departments responsible for handling your requests. We ensure that only duly authorized individuals have access to your personal data when necessary for the purposes mentioned above. We do not share your data with third parties for marketing purposes. However, we may share your information with:

  • Other Tearbird establishments to provide consistent personalized service
  • Trusted third-party service providers, including other entities within our Group, as subcontractors acting on our instructions and solely on our behalf. These services may include product delivery, payment processing, event coordination, IT services, web marketing, public relations, and customer service.
  • Third parties in the event of a change in management for legal reasons or with our prior